For start-up businesses or those that haven’t yet explored Internet marketing, social media can be a nagging proposition.  After all, there is email marketing, search engine optimization (SEO), pay-per-click (PPC), and much more that is involved – and that leaves one big avenue left with social media.  (more…)

One of the most significant changes that Google’s Penguin and Panda Updates have brought about are the fact that Google is giving significant weight to social media signals. However, everyone is still trying to figure out how the search engine is measuring these signals. (more…)